Marketing Banknote PrintingCrane Currency Industry: Bank Note Printing
Crane Currency, an international US-based fully integrated supplier of secure, durable and well-designed banknotes for central banks all over the world entrusted the Concept Stadium with the design, branding and event organisation for their official Ribbon Cutting and Grand Opening of their Facility and Customer Experience Centre in Malta. Our team worked on the concept and design of the brand, created specifically for the event, including the branding of the events with an array of corporate marketing material including official invitations.
The Concept Stadium also managed the Plaque Unveiling Ceremony during the Grand Opening, including the design of on-site signage at the local facility in Hal-Far, as well as the design and development of the Malta micro-site malta.cranecurrency.com.
From a Media Management point of view, the team managed the AV presence for the event, as well as the PR related coverage of the official inauguration with the Hon. Prime Minister of Malta on local TV, print and digital media.