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Launching our new brand identity

Launching our new brand identity

We have just unveiled our new identity after 8 years of operations and after starting off as a SoHo business. We launched our brand new visual identity including a new logo and a new website to clients and partners during an event held at our newly refurbished and expanded creative hub in Naxxar.

“We’re changing our look and feel and the tone of voice, but not our boutique and friendly approach towards our clients and partners,” said Jonathan Dalli, Founder & CEO of the Concept Stadium. “Part of our ethos is and will remain to make go-to-market activations successful, always keeping the audience in mind, whilst pursuing excellence in whatever we do, hence why we call ourselves ‘A bunch of Commercial Creatives’. Whilst we are still the same team, with the same (if not more) energy levels and invaluable experience, we feel that this accurately sums up where we’re headed as a business and a team. Having celebrated our 8th birthday this year, we feel that now is the perfect time to redefine our brand positioning and identity, to give us a focused platform for ambitious growth over the next three to five years,” he concluded.

Jonathan Chetcuti, Founder & COO of the Concept Stadium added, “As a business we felt that we needed to relook at our brand as a whole. The business has had a lot of changes over the past years, so it felt right to reassess who we are. The new identity reflects our beliefs with a simple mark, typeface and a bright coloured palette, yet keeping our name ‘The Concept Stadium’ close to heart. We never want to forget where we started from; as a start-up; and these developments symbolise our desire to modernise while hewing to the principles that made us stand out in the first place,” he added.

The agency rebrand follows a raft of recent exciting developments to the business, which have included an expansion of the offices to a space of over 200 square metres and upgrades to the agency’s market proposition, service offering, partnerships and operational systems. In addition, the Concept Stadium recently successfully renewed its ISO9001 certification, following yet another rigorous internal and external audit.

We offer a personalised approach in the different service areas that include Branding, Design & AV, Digital & Social, Web UX/UI, PR & Events, and Strategy & Communication. Get in touch if you would like to discuss any of our services.


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