TRESemmé at Malta Fashion Week 2015

Project Description
The Concept Stadium orchestrated TRESemmé’s presence at Malta Fashion Week 2015 as a main sponsor. The team came together to create a pre-event social media build-up campaign that kicked off the thrilling week of live blogging and fresh-off-the-runway photography, targeted towards a predominately female and fashion-forward audience. During the event, the brand engaged with its audience during red carpet promotions at each fashion show throughout the week.
Project Details
Client BrandTRESemmé

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