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From Concept to Runway

MACE

2025

Aviation

The Malta Aviation Conference & Expo (MACE) brings together global aviation professionals for collaboration, knowledge-sharing, and networking, cementing Malta’s position as a hub for innovation and aviation excellence.

We provided solutions to MACE with

Taking flight in 2019, the conference focuses on commercial, business and the cargo aviation pillars, bringing together content, networking and expo to the global aviation calendar.

MACE 2025 hosted 39 speakers, 28 sponsors, and 300+ attendees, featuring dynamic panels, workshops, and networking sessions, to ensure an engaging, connected experience.

MACE needed a fresh brand, an engaging online user experience, and an integrated communications approach that would elevate the event’s international standing, and deliver a seamless brand experience. The goal was to strengthen digital visibility, streamline sponsor and speaker exposure, and build excitement across all media platforms.

The Concept Stadium team led the full creative and strategic direction for MACE, from brand crafting, communications and social media to event management and tech experience. The Commercial Creatives developed a unified visual identity applied across digital, print, and on-site materials, ensuring consistency and impact. Engagement was enhanched through a user centric user app, interactive tools and dynamic, yet live social coverage, amplifying participation and sponsor visibility. To mark a new era of innovation, we introduced Goggles, an AI-powered host designed to welcome attendees and introduce sessions in real time.